Friday, July 26, 2019

The Best Solutions Are Often The Simplest


I am standing in front of my bathroom mirror, all sorts of ideas and thoughts are rapidly firing in my brain.

Some are Great. Others not so pleasant.
I am worried.
About as worried as the rest of the planet to a greater or lesser degree.

This time, however, my worry is perhaps a bit more on the shallow level.
I have ran out of my daily facial serum. This being my favorite facial product to use, I find myself a bit reminiscent of the journey I undertook with this bottle.
I remember bringing it home from Winners, anticipating the amazing benefits my skin will feel as a result of using this serum.

According to an article on Huffington Post, titled "What The Heck Does Vitamin C Serum Do For Your Skin, Anyway?", the author goes in detail to describe how it produces collagen and elastin and sloughs away dead skin cells. So far so good right?
Amazing benefits to the consumer and guaranteed youthful skin.

However, just like my youth, this bottle is bound to run out sooner or later.
What's not running out is the amount of landfill produced when consumers throw out these empty serum bottles in droves.
Sure, I can always go line up at Sephora to get my next bottle.
However, what I can't personally do is restore the natural planet's space being taken up by empty facial serum bottles.

Turns out I don't have to.
My simple solution is for companies to spend some more time and resources on setting up refills and disposal stations for bottled products. These stations can be set up at both giant retailers and small individual stores. The location where bottled beauty products are produced can be the same one where they are disposed of. This will help eliminate the need for spending extra public expenditure dollars on eliminating waste. Thanks to such a streamlined system, consumers will be more happy to spend their money at retailers that provide refillable products. Beauty companies can expect a terrific increase in bottom-line revenue, even after small investments into such a venture. At the end of the day, it is a win-win situation.

Now if you will excuse me, off to Amazon.ca I go for a new serum.





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